Relying solely on Forex can lead to missed opportunities: overpricing drives customers away, while underpricing leaves revenue on the table.
Take a Big Mac, for example—$9.29 in the U.S. could cover a full week of groceries in Vietnam. That’s why global leaders like Spotify, Slack, and Netflix use regionalized pricing based on Purchasing Power Parity (PPP) to stay competitive.
FairX simplifies PPP-based pricing. Whether you're a global enterprise or an independent creator, FairX helps you price fairly, reach more customers, and maximize revenue—worldwide.